The Best Marketing Ph.D. Programs

Students who wish to pursue a Marketing Ph.D. have many excellent programs options. A Ph.D. usually takes between four to six years to complete and can greatly increase career and research options. An advanced degree in marketing can teach students how to study and research consumer and business behavior. When choosing a Ph.D. program, consider tuition, school location and if you would like a public or private school.
  1. Northwestern University: Kellog School of Management

    • Located in Evanston, Illinois, just 30 minutes from Chicago, is Northwestern University. Northwestern is a private university that offers an top-tier marketing Ph.D. program. Within the Kellogg School of Management, students can work toward a Ph.D. in marketing focusing on research, theory and analysis. According to the school website, students will develop "theoretical knowledge and methodological skills". Students can focus on either consumer behavior or quantitative modeling for their studies. U.S. News & World Reports ranked the Kellogg marketing program first in the nation on their 2010 list.

      Northwestern University
      633 Clark Street
      Evanston, IL 60208
      847-491-3741
      kellogg.northwestern.edu

    University of Pennsylvania: The Wharton School

    • The University of Pennsylvania, an ivy league school in Philadelphia, offers an excellent option for a marketing Ph.D. The Wharton School's marketing department has the largest, most published faculty in the world, according to the school's website. The Wharton School has been teaching marketing since 1909, when it was called "merchandising". The marketing department has a history of developing new research methodologies and passing this information on to its students, according to the school's website. The Ph.D. program involves a minimum of 16 graduate courses and a dissertation. The Wharton School's marketing program ranked second in the nation on U.S. News & World Report's 2010 list.

      University of Pennsylvania
      3451 Walnut Street
      Philadelphia, PA 19104
      215-898-5000
      marketing.wharton.upenn.edu

    Duke University: The Fuqua School of Business

    • Located in Durham, North Carolina is Duke University, a private school. The University offers students the third best marketing graduate program in the country, according to U.S. News & World Report's 2010 rankings. The marketing Ph.D. program within the Fuqua School of Business teaches students marketing at the macro, managerial and micro levels. Students are encouraged to work on individual research projects with faculty members to further personalize their experience. The program is designed to prepare students for future career and teaching positions within the business field.

      Duke University
      Durham, NC 27708
      919-684-8111
      fuqua.duke.edu

    Stanford University: Graduate School of Business

    • Stanford University is a private school located in Stanford, California. The Graduate School of Business' marketing graduate program was ranked fourth best in the nation on U.S. News & World Report's 2010 list. The marketing Ph.D. program helps prepare students for careers in scholarly research, according to the school's website. Students can choose to focus on either Behavioral Marketing, or how people behave as consumers, or Quantitative Marketing, or analysis of marketing problems.

      Stanford University
      450 Serra Mall
      Stanford, CA 94305
      650-723-2300
      gsb.stanford.edu

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