How to Do a Marketing Presentation for School

Business-focused college courses are filled with spending long hours in the library researching information for papers and presentations. Giving a marketing presentation for school can be a little intimidating, but with great research, a little practice and a professional appearance, your presentation can be a success.

Things You'll Need

  • Presentation guidelines
  • Note cards
  • Microsoft PowerPoint
  • Handouts
  • Presentation folders
  • Poster board
  • Timekeeper
  • Flash drive
  • Business suit
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Instructions

    • 1

      Read through your marketing presentation guidelines to get an idea of what information to include in your presentation and its format. Use your guidelines to create a simple checklist you can refer to as you prepare for your presentation. Begin to think about your audience and how you can engage them. Most often, teachers and classmates are present for presentations.

    • 2

      Research your presentation topic online, in books and magazines and even through interviews, if needed. A typical marketing presentation covers ideas about a specific product, business or industry. Information such as distribution, price, promotion, target market, packaging and positioning may be included. Once you've gathered all the necessary information, begin to write your presentation in the order you plan to present it. Your marketing presentation should start with an introduction and end with a conclusion just like when you write a paper. Use note cards, so you can have the information in front of you on the day of your presentation.

    • 3

      Create a Microsoft PowerPoint presentation that summarizes your key ideas with quick, thoughtful bullet points. Include relevant charts with marketing information such as projected sales, break-even point, market share and demand. Also, include pictures of the product or business you're discussing. Proofread your slides to ensure you don't have any spelling or grammatical errors.

    • 4

      Create handouts to distribute to each person who attends your marketing presentation. You can give them a handout of your PowerPoint slides, in addition to other handouts that complement your presentation. Be sure to present your handouts in professional presentation folders. Take some time to create other visual aids on poster boards that you can display in the classroom while you present your marketing information.

    • 5

      Practice giving your marketing presentation in front of a few friends. Tell them the topic and ask one person to keep track of the length of your presentations. Once you've done your practice run, have your friends give you feedback. Incorporate your friend's feedback and save your presentation to a flash disk.

    • 6

      Select a business suit to wear for your presentation. You want to look professional while giving your marketing presentation. Be sure to take your note cards, handouts, flash disk and visual aids with you to school.

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