The Berklee College of Music offers both an undergraduate diploma and a degree with a major in music business and management that prepare graduates for a variety of potential careers, including personal manager, concert or radio promoter, business manager, publicist and promotional staffer. Three specializations are available: entrepreneurial or self-directed activity, music products industry or management in corporate settings. Course topics include financial accounting, business leadership, international marketing, computer applications and legal issues in the music industry. A professional industry internship is also required.
Berklee College of Music
1140 Boylston St.
Boston, MA 02215
617-266-1400
berklee.edu
Full Sail University offers a Bachelor of Science degree with a major in music business. In addition to music promotion, students explore the legal, managerial, marketing and distributional aspects of the music industry. Course topics include intellectual property issues, artist and product management, publishing, accounting, financial management, advertising and marketing. This program is available both on-campus and through online distance learning.
Full Sail University
3300 University Blvd.
Winter Park, FL 32792
800-226-7625
fullsail.edu
Globe University/Minnesota School of Business offers several degree programs in music sales and marketing. The Bachelor of Science in business management with a major in music business is available both online and at various campus locations in Minnesota, Wisconsin, South Dakota and North Dakota. Both an associate in applied science and a Bachelor of Science with a major in music are available at several locations in Minnesota as well as through online distance learning. Course topics include entertainment networking, self-promotion, music copyright and publishing, artist management, promotional and marketing skills, audio production and computer applications.
Globe University/Minnesota School of Business
80 South 8th St.
Minneapolis, MN 55402
877-455-3697
msbcollege.edu
The University of Southern California offers both a Bachelor of Music and a Bachelor of Science in music industry that provides training in live promotion, distribution and artist management. The former is a four-year program that includes instrumental and musical training in addition to music industry and technology requirements. The latter is a four-year program with two optional tracks: industry and technology. Course topics include business, finance, keyboard instruction and music theory. A professional internship is also required.
University of Southern California
Department of Music Industry
Thornton School of Music
Los Angeles, CA 90089-0851
213-740-2311
usc.edu