The global sports business produces over $400 billion per year, as reported by the United States Sports Academy. A master's degree in sports business helps you to best direct that money to your team or organization. According to New York University's Preston Robert Tisch Center, an master's in sports business enables you to understand the contemporary demands of the sports industry, including education in fan attraction, contract negotiation and maximizing sponsorship. Additionally, a sports business program teaches the basics of running sporting events.
Sports management covers all aspects of managing athletes or venues: accounting, management, marketing, economics, ethics, law and even the relationship of sports with culture. These degrees focus on in-the-field management, where interactions with the players and other industry professionals happen regularly. Sports management degrees lead to careers as a director of recreation for schools or city programs, fitness manager, sporting goods store management or facilities coordinator positions.
The study of kinesiology, according to Kansas State University's Department of Kinesiology, "promotes an understanding of the necessity of movement activities for physical and psychological health." With kinesiology, the master's degree aspirant reviews the body's responses to physical activity, as well as the cultural importance of movement and the mechanics of how the body functions. Within the sports industry, a kinesiologist can coach, train athletes and provide off-field physical therapy.
One stress athletes face is the constant competition and need to perform. Sports psychology uses psychological approaches to increase motivation and performance results, while providing therapy to those whose lives suffer because of their involvement in sports. As a sports psychologist, you can provide services for university or professional sports teams. Additionally, a master's degree combines well with undergraduate business degrees for coaching or team management.