An MBA prepares students for a career in business. The classes in an MBA program give you a well-rounded business education in subjects such as accounting, operations and management. Those with an undergraduate degree in advertising can choose a marketing emphasis when pursuing their MBA degree. Advertising is one facet of marketing, and an MBA program will give you a balanced understanding of your career path. This degree is especially beneficial for students who want to pursue executive positions. Most MBA programs ask that you have between three and five years of working experience before applying.
A basic understanding of advertising is needed to pursue a graduate degree in integrated marketing communications. This type of degree will benefit students with undergraduate advertising degrees. An integrated marketing communications degree prepares you for a career in advertising, marketing, sales or public relations. Integrated marketing communications teaches you how to use all facets of marketing to communicate with stakeholders in a synergistic fashion. This degree prepares you for a career in corporate marketing or a position at an advertising agency.
Communication is key for advertising-related positions. Great advertisers know how to communicate with customers. Being able to write well benefits those seeking jobs in marketing and advertising. Students with degrees in advertising expand their career options by pursuing a graduate degree in English. If you want to pursue a career in copywriting, public relations or marketing communications, seek out English programs that offer an emphasis in writing skills, such as technical writing or creative writing.
Since advertising and public relations go hand in hand, a master's degree in public relations is a logical choice. Public relations is a marketing tool for businesses to get free publicity. Advertising is a paid form of marketing. Having knowledge of both fields of study benefits students seeking careers in marketing, advertising and public relations. Most companies use advertising and public relations in their marketing plans. Advertising also serves as a beneficial foundation when transitioning into a public relations career.