Present the students with teaching cases and include these in the syllabus. By incorporating case studies in the curriculum, students obtain a more rigorous education that will mold their entrepreneurial minds. Case studies help students learn more about business models in the industry, and they can decide which ones are effective and which ones need improvement. Using a case study to illustrate a certain business technique, such as corporate leadership, will help students understand how companies are structured and its effect on economic systems. Ecch, a nonprofit organization specializing in promoting case studies, has a collection of business case studies that professors and students can use as a method for learning. It is a great resource to find case studies to teach students.
Form collaborative groups to examine and analyze the case presented. Usually, a case study is a comprehensive account of a person or company and it may take a couple of individuals to analyze the case thoroughly. By forming collaborative groups, students will be able to share their thoughts with one another and delegate tasks (such as researching, interviewing, reporting) to make their analysis more detailed. Case studies span anywhere from a page to hundreds of pages.
Direct students to interview professionals in the industry in which the case study is based. This will give students a hands-on experience in meeting and speaking with professionals in the industry. Students will be able to ask professionals more information about certain problems and situations that will inform the decisions they make in assessing the case studies. Talking to a real person who is working in the industry is a great resource for students, because the opinions and facts they gain do complement the situations they learn in the case studies.
Assign them a culminating project derived from a case study they have learned. Give the students an assignment to create a project or company using not only the techniques employed in the case studies, but also have them come up with supplemental strategies that will solve business problems. This will challenge them not only to analyze situations, but also to create solutions, which is a very important skill to impart to them as they develop in their careers as leaders.
Ask them to present their findings in front of the class using presentation techniques. Not only will this add to the business experience that students are gaining in the class, it will also teach them how to present their ideas in a compelling and professional way. Students can enact a certain scenario found in a case study and discuss its effect on both the company and the industry. This presentation will also allow cases and ideas to reach a larger number of students.