1. Space exploration as national endeavor: Kennedy emphasized the importance of space exploration as a national endeavor, declaring that the United States had chosen to go to the moon and do other things not because they were easy, but because they were hard.
2. Technology and human potential: He believed that the pursuit of space exploration would push the boundaries of technology, scientific knowledge, and human capabilities, leading to progress in various fields.
3. Challenge of the Soviet Union: Kennedy presented space exploration as a way to respond to the Soviet Union's achievements and to demonstrate the superiority of American technology, innovation, and democracy.
4. Impact on future generations: He argued that the success of the space program would inspire future generations and instill a sense of wonder and curiosity, while simultaneously encouraging students to study math, science, and engineering subjects.
5. Contribution to peace: Kennedy expressed hope that the peaceful success of the moon landing could contribute to improved international relations and bring nations together in a common endeavor.
6. Uniting the nation: He emphasized the role of space exploration in uniting the nation and transcending political and social divisions by working towards a common purpose.
In essence, Kennedy's argument focused on the national importance, technological benefits, geopolitical significance, educational impact, and potential for fostering peace and unity that the moon landing endeavor would bring to the United States.