Conduct a needs analysis to determine occupational fields that lack certification programs. Contact the state or national association of the occupation or field. For example, a college wishing to start a Certified Nursing Assistant program should contact the National Association of Health Care Assistants.
Submit a proposal to the college's board of directors, dean of the department or other administrators involved in making the decision. Gain approval and support for continuing the process. Public colleges typically require approval from the state agency that governs them. Private colleges may only need approval by the board of directors or college president.
Study the state or national association's guidelines for membership and certification approval. Fill out proper forms, attend meetings and gain approval.
Identify the target audience. Determine marketing strategies to reach the target audience and inform them of the certification program. For example, a college wishing to offer a certificate in Driver Education should contact area school districts.
Decide on the course delivery method, such as online, face-to-face or a hybrid class. Secure qualified instructors, course materials, facility and anything else needed to begin.
Enroll students and begin a pilot program. Apply for accreditation through the appropriate accrediting body. There are two types of accreditation, institutional and programmatic. Most colleges are already institutionally accredited, which certifies the institution as credible. Apply for programmatic accreditation to certify the actual program area.
Wait for accreditation response. Revise certification program as needed. Conduct student and faculty evaluations and gain feedback from organizations that provide student internships and employ graduates.