Recruit students from a range of backgrounds. Rather than focusing on in-state students, universities can send recruitment letters to students from around the county -- and globe -- to increase the diversity of the student population. If a specific cultural group is not represented on campus, universities can direct recruitment campaigns specifically toward this group.
Offer a diverse set of academic programs and degrees. The more programs your university offers, the more students you can attract. A strictly liberal arts-based curriculum might attract only one subset of students. If you offer degrees in a variety of fields, from education and engineering to medicine and mathematics, you can attract a broader range of students.
Encourage multicultural organizations to establish chapters on campus. For example, the University of Florida has an Asian American Student Union, Black Student Union, Brazilian Student Association, Ecuadorian Student Association and Pakistani Student Association. Such organizations allow students to celebrate their diversity, not hide it.
Recruit faculty from a range of academic, cultural and professional backgrounds. Not every faculty member has to come straight out of a Ph.D. program, either. Discover faculty members who have worked in a range of industries, allowing them to bring their real-world experience into the classroom.
Offer scholarships for students from different cultural backgrounds. Often, students choose a school based on the financial aid package available to them.