What is an authors point to use rhetoric?

An author uses rhetoric to persuade, inform, or inspire their audience. The specific point depends on their goal and context, but generally, it boils down to one or more of these:

* Persuasion: To convince the reader to adopt a particular belief, take a specific action, or change their perspective on a topic. This often involves using appeals to logic (logos), emotion (pathos), and credibility (ethos).

* Information: To clearly and effectively convey information to the reader. While seemingly straightforward, rhetoric plays a role in structuring the information, choosing specific words and examples, and organizing the argument to make it easily understandable and memorable.

* Inspiration: To evoke strong feelings or motivate the reader to act or feel a certain way. This often involves vivid imagery, emotionally charged language, and appeals to shared values.

The author's point, then, isn't just what they're *saying*, but *how* they're saying it, and the effect they intend to have on the reader through their chosen rhetorical strategies. They might be aiming for a simple agreement, a profound emotional response, or a call to action—the specific "point" is shaped by their rhetorical choices.