Read aloud to your children before bedtime when they are young. Establishing a nightly pattern when they are young will encourage them to continue this routine as they get older.
Allow your children to pick the books they want to read, making it feel like reading is voluntary.
Talk with your kids about the books or magazines you're reading. Engage them in the story, turning reading into a family activity.
Play games such as Boggle or Scrabble that require a wide vocabulary. Explain to them that reading helps them learn more words.
Keep a house that has books on hand. Children are naturally curious and being surrounded by books could encourage them to read.
Take your child to the library, making it a special outing for you both. Allow him to pick some special books to read.
Tie in books with movies. If your child has a favorite movie, suggest that he should read the book the movie was based on, if it's an adaptation.