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Why does Klass begin the essay with an example rather than a statement of her main idea?

Klass begins her essay with an example to draw the reader's attention and make them curious about her main idea. By starting with a specific, relatable situation, she establishes a personal connection with the reader and creates a context for them to understand the broader issues she will discuss. This approach also serves to illustrate her overall perspective and give the reader a glimpse into her thinking before presenting the central thesis of the essay.
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