MBA students are often required to complete seminars as part of their curricula. Depending on their particular subfield of specialization, which includes marketing and entrepreneurship, they may choose seminar topics such as supply chain management, time management and relaxation techniques, value-based product marketing, stress management and positive thinking, and change management.
Because writing a master's degree thesis or dissertation is quite a challenge, choosing the right topic can be a confusing task. A student should have the topic and all its details ready during his first semester so he can submit the initial research proposal on time and without having to rush. The topic depends on the student's area of research. If the student specializes in marketing, for example, he may choose a topic such as online marketers' advertising campaigns for global audiences. Similarly, if the student specializes in human resources, he may choose a topic that involves keeping talented workers as layoffs occur.
Group discussions are essential parts of admissions to MBA programs and MBA coursework. They are used to assess a student's leadership skills and ability to handle a situation. A group discussion typically involves eight to 10 students, with each student receiving about 15 to 20 minutes to speak. Business ethics, morality in corporate life, effective advertising and marketing strategies make good topics for group discussions. Debatable topics are sometimes chosen to judge the student's ability to listen and voice her own opinion. Debatable topics include "Is a leader born or made in a business school?" and "Are women better managers?"
When creating a regular class assignment or project, an MBA student usually has to pick a narrow topic that can be restricted to a few pages. Depending on his specialization, he could select a project topic such as customer profiling, competition analysis, customer data analysis, improving service quality or brand awareness study.