What is the purpose of rhetoric?

The purpose of rhetoric is to influence, persuade, or motivate an audience to think or act in a certain way. It involves the use of language and persuasive techniques to convey a message and shape perceptions and beliefs. Rhetoric is employed in various fields such as politics, advertising, public speaking, and literature. The goal of rhetoric is to effectively communicate ideas, emotions, and arguments to an audience, often using language and delivery to create a desired response.