Books:
* The Psychology of Selecting Men: One of Laird's most influential works, this book explores the science behind employee selection and highlights the importance of personality assessments in the hiring process.
* Why We Don't Like People: A study of human prejudice and its underlying psychological causes.
* The Technique of Getting Things Done: A practical guide to improving personal productivity.
* The Psychology of Selecting Employees: An expanded version of his earlier work on employee selection.
* The Psychology of Keeping Fit: A guide to improving physical and mental health through exercise and healthy living.
* How to Get Things Done in Spite of Yourself: Another book offering advice on time management and personal effectiveness.
* The Psychology of Living: An exploration of psychological principles relevant to daily life.
Articles and Papers:
Laird also published numerous articles and papers in scientific journals, focusing on topics like:
* Advertising Psychology: Laird was a pioneer in understanding the psychological principles behind effective advertising.
* Industrial Psychology: He contributed significantly to the field of industrial psychology, applying psychological insights to workplace settings.
* Consumer Psychology: His work explored the psychological factors influencing consumer behavior.
* Personality and Leadership: Laird investigated the role of personality traits in effective leadership.
Legacy:
Donald Anderson Laird was a pioneer in applying psychological principles to real-world situations. His work had a lasting impact on fields like business, advertising, and human resource management. His writings continue to be relevant today, offering insightful perspectives on human behavior and its implications for personal and professional success.