What type of audience Nicholas Carr was trying to reach in this essay?

In his essay "Is Google Making Us Stupid?", Nicholas Carr was trying to reach a general audience of readers who are interested in the impact of technology on human cognition and culture. He assumes that his readers are familiar with the concept of the Internet and its various uses, but he does not delve into technical details or require specialized knowledge.

Here are some key features of the audience that Carr was likely targeting:

1. General Readers: Carr's essay is written in an accessible and engaging style that appeals to a wide range of readers, including those who are not necessarily experts in technology or neuroscience.

2. Educators and Students: Carr's exploration of the potential cognitive effects of Internet use resonates particularly with educators and students who are interested in the impacts of technology on learning and education.

3. Tech Enthusiasts and Critics: Carr's examination of the pros and cons of our increasing reliance on technology for information processing captures the attention of those who are either enthusiastic about technological progress or critical of its potential drawbacks.

4. Cultural Commentators: Carr's essay delves into the broader implications of technology for society and culture, appealing to readers interested in discussing and understanding the changing landscape of human cognition, memory, and interaction.