* Profession: Journalism involves specialized knowledge and skills, adherence to ethical codes, and a commitment to public service. Journalists often undergo formal education and training, and professional organizations exist to set standards and regulate the field. The professional aspect emphasizes the responsible and ethical application of journalistic skills.
* Craft: Journalism also involves a high degree of skill in writing, reporting, interviewing, editing, and visual storytelling. These are skills honed through practice and experience, much like a traditional craft. The craft aspect emphasizes the practical skills and techniques involved in creating journalistic work.
Therefore, it's not an either/or situation. It's the interplay between the professional standards and ethical considerations (profession) and the honed skills and techniques (craft) that define journalism.