As an example, I can provide you with estimated rates for a black-and-white display ad in a major daily newspaper in the United States:
- Full page: $10,000 - $25,000 per day
- Half page: $5,000 - $12,500 per day
- Quarter page: $2,500 - $6,500 per day
Smaller and less prominent ad sizes, such as classifieds or sidebars, may have different rates based on the newspaper's pricing policy.
Additionally, there may be additional charges for services like graphic design, ad placement or color printing, which can vary from publication to publication. It's recommended to contact the advertising department of the newspaper directly to inquire about their advertising rates and any applicable discounts or packages for your desired advertising campaign.