What is a kicker in newspaper?

In a newspaper, a "kicker" refers to a short introductory sentence or phrase that appears in a smaller font directly above the main headline of an article. It provides additional context, amplifies a key aspect, or draws attention to a specific angle of the story.

The purpose of a kicker is to grab the reader's attention and entice them to read further. It effectively complements the main headline and serves to give a reader a brief overview of the article's focus. Kickers are often used in journalism, especially for articles that require some additional context or have nuances that need highlighting.

Here are some examples of kickers in newspaper articles:

- "Exclusive Interview: CEO Reveals Company Expansion Plans"

- "Breaking News: Local Fire Department Responds to Major Blaze"

- "Special Report: Uncovering the Hidden Gems of the City's Art Scene"

- "In-Depth Investigation: The Rise and Fall of a Controversial Politician"

Kickers are typically one or two sentences long and appear in smaller font size directly above the main headline. They can offer a glimpse into the article's main angle without giving away too much detail, creating an element of curiosity and encouraging the reader to delve into the full article.