Here's why:
* Popularity is subjective: What constitutes "most famous" can vary. It could be based on:
* Global recognition: Spider-Man is certainly a global phenomenon, but so are other characters like Captain America, Iron Man, and Wolverine.
* Sales figures: While Spider-Man has consistently been a top seller, others like the X-Men and Fantastic Four have had strong runs as well.
* Cultural impact: Spider-Man has had a massive impact on popular culture, but so have characters like Hulk, Thor, and Deadpool.
* It's hard to compare across generations: Characters like Captain America and Thor have been around longer, while newer characters like Deadpool are experiencing their own surge in popularity.
Ultimately, "most famous" is subjective and depends on how you measure fame. It's safe to say that Spider-Man is definitely one of the most popular and recognized characters in Marvel Comics, but there are strong contenders for the title.